SurveyStartups / SMEs6 questions · ~3 min

Product Concept Validation survey template

This free Product Concept Validation survey template helps you test demand for a proposed product or feature. It has 6 ready-made questions, takes about 3 minutes to answer, and is anonymous by default. Customise every question, then share it by link, QR code or website embed.

Use this template — freeAll templates

Questions in this template

  1. After reading the description, how interested are you in this product? *
    Rating scale
  2. How well would it solve a problem you have? *
    Rating scale
  3. How likely would you be to try it? *
    Single choice
    Very likely · Somewhat likely · Unlikely · Very unlikely
  4. What do you like most about the idea?
    Long text
  5. What concerns would stop you from using it?
    Long text
  6. What do you use today instead?
    Short text

* required. Every question is editable.

Recommended settings

Visibility
Unlisted — only people with the link
Responses
Anonymous — not linked to accounts
Results
Only you and your workspace see results
One response per
Browser

Best for: Concept description, ratings, open text.

Best practice for market research

  • Describe the concept neutrally — avoid selling it in the question.
  • Use ranking to force trade-offs between features.
  • Segment results by audience answers with the “Only people who answered” filter.

Product Concept Validation: frequently asked questions

What questions should a Product Concept Validation survey include?

A good Product Concept Validation survey is short and focused. This template asks: After reading the description, how interested are you in this product? · How well would it solve a problem you have? · How likely would you be to try it? · What do you like most about the idea? — plus 2 more. Remove anything you won’t act on.

Is the Product Concept Validation survey anonymous?

Yes. Responses are anonymous by default and aren’t linked to anyone’s account.

How long does the Product Concept Validation survey take to complete?

About 3 minutes — 6 questions. Shorter surveys get more responses.

Can I customise the Product Concept Validation survey template?

Yes. Every question, option and setting is editable before you publish, and you can add skip logic, pages, a cover image and translations into 20 more languages, from Chinese, Hindi and Spanish to Arabic, Bengali and Hausa.

How do I share the Product Concept Validation survey and see results?

Publish it to get a link, QR code and embed code. Results update live; export to CSV or Excel, print a PDF report, or connect Google Sheets.

Product Concept Validation survey template (free) · Quibzy