SurveyStartups / Product Teams / Marketers12 questions · ~5 min

Market Research & Product Validation Survey template

This free Market Research & Product Validation Survey template helps you understand customer needs, preferences and buying intent. It has 12 ready-made questions, takes about 5 minutes to answer, and is anonymous by default. Customise every question, then share it by link, QR code or website embed.

Use this template — freeAll templates

Questions in this template

  1. Which age range do you belong to?
    Single choice
    Under 18 · 18–24 · 25–34 · 35–44 · 45–54 · 55 or older · Prefer not to say
  2. Which best describes you?
    Single choice
    Student · Employed · Self-employed / business owner · Not working · Retired · Other
  3. How do you currently solve this problem? *
    Long text
  4. How often do you experience this problem? *
    Single choice
    Daily · Weekly · Monthly · Rarely · Never
  5. Which features would be most useful to you? *
    Multiple choice
    Feature A · Feature B · Feature C · Feature D · Feature E
  6. Which one feature matters most? *
    Single choice
    Feature A · Feature B · Feature C · Feature D · Feature E
  7. How satisfied are you with the solutions available today? *
    Rating scale
  8. How likely would you be to try a new solution? *
    NPS (0–10)
  9. What price per month would you consider reasonable?
    Single choice
    Free only · Under 5 · 5–15 · 15–30 · More than 30
  10. What would stop you from using a new solution?
    Long text
  11. Would you like to take part in future research?
    Single choice
    Yes · No
  12. Your email address
    Email address · shown only for some answers

* required. Every question is editable.

Recommended settings

Visibility
Unlisted — only people with the link
Responses
Anonymous — not linked to accounts
Results
Only you and your workspace see results
One response per
Browser

Best for: Optional demographics, feature trade-offs, research opt-in.

Industries: IT & Software, Financial Services, Agriculture & Food, Media & Entertainment, E-commerce.

Tip: Replace “this problem” and the features with your own. Results show the views of the people who answered, not a whole population.

Best practice for market research

  • Describe the concept neutrally — avoid selling it in the question.
  • Use ranking to force trade-offs between features.
  • Segment results by audience answers with the “Only people who answered” filter.

Market Research & Product Validation Survey: frequently asked questions

What questions should a Market Research & Product Validation Survey include?

A good Market Research & Product Validation Survey is short and focused. This template asks: Which age range do you belong to? · Which best describes you? · How do you currently solve this problem? · How often do you experience this problem? — plus 8 more. Remove anything you won’t act on.

Is the Market Research & Product Validation Survey anonymous?

Yes. Responses are anonymous by default and aren’t linked to anyone’s account, although the form asks for contact details so you can reply.

How long does the Market Research & Product Validation Survey take to complete?

About 5 minutes — 12 questions. Shorter surveys get more responses.

Can I customise the Market Research & Product Validation Survey template?

Yes. Every question, option and setting is editable before you publish, and you can add skip logic, pages, a cover image and translations into 20 more languages, from Chinese, Hindi and Spanish to Arabic, Bengali and Hausa.

How do I share the Market Research & Product Validation Survey and see results?

Publish it to get a link, QR code and embed code. Results update live; export to CSV or Excel, print a PDF report, or connect Google Sheets.

Market Research & Product Validation Survey template (free) · Quibzy