FormB2B SMEs9 questions · ~3 min

B2B Lead Qualification Form template

This free B2B Lead Qualification Form template helps you capture requirements and qualify prospective business leads. It has 9 ready-made questions, takes about 3 minutes to answer, and is anonymous by default. Customise every question, then share it by link, QR code or website embed.

Use this template — free All templates

Questions in this template

Your name *
Short text
Work email *
Email address
Company *
Short text
Company size *
Single choice
1–10 · 11–50 · 51–200 · 201–1,000 · 1,000+
What problem are you trying to solve? *
Long text
When do you need a solution? *
Single choice
Within a month · 1–3 months · 3–6 months · Just researching
Do you have a budget approved?
Single choice
Yes · Not yet
Approximate budget
Single choice · shown only for some answers
Under $5k · $5k–20k · $20k–100k · Over $100k
Phone (optional)
Phone number

* required. Every question is editable.

Recommended settings

Visibility: Unlisted — only people with the link
Responses: Anonymous — not linked to accounts
Results: Only you and your workspace see results
One response per: No limit (people can submit for others)
Consent notice: Included — edit it to match your policy

Best for: Consent, conditional fields, CRM export.

Tip: Send leads to your CRM with a webhook, or export CSV.

Best practice for lead generation

Ask only for contact details you will actually use.
Keep the consent notice visible and specific.
Export to CSV or connect a webhook to send leads to your CRM.

B2B Lead Qualification Form: frequently asked questions

What questions should a B2B Lead Qualification Form include?

A good B2B Lead Qualification Form is short and focused. This template asks: Your name · Work email · Company · Company size — plus 5 more. Remove anything you won’t act on.

Is the B2B Lead Qualification Form anonymous?

Yes. Responses are anonymous by default and aren’t linked to anyone’s account, although the form asks for contact details so you can reply.

How long does the B2B Lead Qualification Form take to complete?

About 3 minutes — 9 questions. Shorter forms get more responses.

Can I customise the B2B Lead Qualification Form template?

Yes. Every question, option and setting is editable before you publish, and you can add skip logic, pages, a cover image and translations into 20 more languages, from Chinese, Hindi and Spanish to Arabic, Bengali and Hausa.